Set along the Pacific Coast of Riviera Nayarit, Sayulita is a vibrant, colorful beach town steeped in surf culture, with a very relaxed, laid back vibe.
“This former fishing village has grown into a popular spot for travelers seeking a beach vacation with character.”
Surfing is obviously a huge part of Sayulita but there is so much more to this small town.
Spend your mornings wandering the beaches, checking out the various shops, eating some of the freshest seafood, and exploring the area away from the town center.
It is perfect for couples, groups of friends, and those wanting a more relaxed holiday than going to a resort.
In this travel guide we’ll go through the top things to do in Sayulita, when to visit, where to stay and how to get around as well as some other useful tips for your trip.
Where Is Sayulita, Mexico?
The small coastal town of Sayulita is located in the Riviera Nayarit region, approx. 40–45 kilometers (25–28 miles) north of Puerto Vallarta.
It can easily be added to your trip to the area. The drive from Puerto Vallarta takes approx. 1 hour, depending on traffic and your starting point.
Sayulita is located on the coast north of Punta de Mita and south of San Pancho. This is a good location to explore the other beaches and coastal towns on the Riviera Nayarit.
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Puerto Vallarta International Airport is the closest airport to Sayulita, from there, you can continue your journey to Sayulita by car, taxi, private transfer, or public transportation.
The compact town center, surf beach, signature shops, and lively restaurant scene make Sayulita very different from the larger resort areas.
Is Sayulita Worth Visiting?
I can say with confidence that Sayulita is a unique location in Riviera Nayarit.
It blends surf culture, colorful streets, unique shops and a relaxed beach town atmosphere to create a unique experience that is very different than the larger resort areas on Mexico’s Pacific Coast.
The lifestyle in Sayulita is centered around the beach, surfing, dining, and exploring the town.
You can start the day with a coffee, spend some hours on the beach, do some shopping in local boutiques in the afternoon, and end the day with some fresh seafood or drinks in one of the many restaurants in town.
The “Pueblo Magico” is also very social and offers a great variety of restaurants, some yoga studios and small hotels.
Here you can meet other folks from all over the world. This makes the town a great destination for couples, friends, solo travelers, and of course, surfers.
While Sayulita is a fantastic destination, it may not be the best choice for those seeking a quiet, secluded beach vacation or an all-inclusive resort.
The town center and main beach can get very busy, especially during holiday periods, and the nightlife in Sayulita is lively with many bars and clubs to choose from.
It’s a place to experience the town as well as the beach, and to have more than just a pool to relax by.
The Best Things to Do in Sayulita
Sayulita is a small coastal town in Mexico with plenty to do. Besides great surfing, you can explore beautiful beaches, browse local shops, and enjoy a vibrant food scene.
Whether you are staying for a day or several nights, there are lots of things to do in Sayulita.
1. Spend Time at Sayulita Beach
Sayulita Beach is the center of town and the heart of Sayulita’s energy.
It is a few steps away from “el centro” and consists of a wide beach with many surf schools, beach front restaurants and colorful umbrellas that create a very lively atmosphere.
Again, surfing is one of the main activities at the beach.
There are several surf schools that offer board rentals and lessons to beginners and more experienced surfers. Watching the surfers ride the waves is another great activity at the beach.
You can rent a beach chair, grab a snack, stroll along the beach or just relax in the sun and enjoy the Pacific Ocean.
The main beach can get very busy, especially on weekends, holidays and in high season.
If you are looking to swim, then check the ocean conditions before you get in the water. There can be strong waves and currents, so check the flags on the beach and listen to the lifeguards.
2. Try Surfing in Sayulita
Sayulita is known as one of the best surfing towns in Mexico. The main beach in town offers beginner-friendly waves that are ideal for taking your first surfing lesson.
In Sayulita, there are several surf schools offering lessons, surf equipment for rent, and guides for surfers of different levels.
Beginners can book a first surfing lesson, while the more experienced can check out other surf breaks along the coast.
It is important to check wave conditions and see whether they suit different seasons and swells.
Although surfing is not for everyone, it is worth watching the action as the beach scene with surfboards, surf cafés and people enjoying the ocean is part of what makes Sayulita so special.
3. Explore “El Centro”
One of the best ways to experience Sayulita is to simply wander through town.
Its colorful buildings house independent shops, galleries, cafes and stores selling everything from local, handmade jewelry to town-inspired souvenirs.
The main plaza is surrounded by restaurants and shops, and is a great place to stop for a coffee or a snack on your stroll around town.
Sayulita is a very unique town, with its mix of traditional Mexican flavor and international influences.
Most of Sayulita’s central area is within easy walking distance. Just wander the streets and check out the local boutiques.
As you explore the narrower side lanes, you’ll uncover more secluded cafés, shops, and restaurants.
4. Visit Playa de los Muertos
If you are looking for a quieter beach in Sayulita than the main beach, Playa de los Muertos sits just south of town.
Located past the local cemetery, this small cove gets its name from the graveyard you walk through to reach it. It’s an easy and pleasant walk from downtown.
“The beach is bounded by rocks and some vegetation, creating a nice little cove that is more intimate than the main beach, but can get crowded on weekends or during peak season.”
Swimming conditions can vary on any given day. Check the water before going in.
As on any other beach on the Pacific Ocean, do not assume that because the water is calm, it is safe to enter.
5. Discover the Surrounding Beaches
Sayulita has plenty of beaches nearby. Take some time to explore the coast further than just the main beach.
Playa Malpaso
Located north of Sayulita, Playa Malpaso is a pristine, natural beach.
From town it can be reached on foot by walking along the unpaved coastal road. The beach stretches on for a long distance and is very quiet.
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Bring water and anything else you might need as there are very few facilities. Swimming can be hazardous due to the large, unpredictable waves and strong currents.
Playa Carricitos
Carricitos is beautiful, and is great for folks who want to escape the crowds of the main beach in town.
It can be reached by walking along an unpaved road that can be quite uneven at times.
It is a beautiful, secluded beach with natural surroundings. While it is a great place to enjoy the scenery and watch the sunset, the ocean can be very rough, so it’s better to enjoy the view from the sand rather than swim.
Both Malpaso and Carricitos beaches are worth exploring, as they are a bit of a trek to reach, but well worth the effort.
Make sure to wear comfortable shoes, bring plenty of water, and check the route before heading out.
6. Take a Boat Trip Along the Coast
For another viewpoint of the Riviera Nayarit coastline, take a boat trip from Sayulita.
You will find local operators offering many types of excursions; some may include coastal sightseeing, snorkeling, fishing, and/or beach visits.
Depending upon the tour and the ocean conditions, your excursion could consist of any number of combinations.
Boating excursions can provide an excellent opportunity to view parts of the coastline that are difficult to access via car.
When considering a snorkeling excursion, keep in mind that water clarity and condition vary.
Ask the operator about current conditions and what is included in the price of the excursion prior to booking.
7. Enjoy Sayulita’s Food Scene
Sayulita has a surprisingly diverse food scene with a host of international cuisine, casual cafés, bakeries, and more.
“From tacos to fresh fish, vegetarian dishes to specialty coffee & pastries, there are plenty of options for breakfast, lunch, and dinner.”
Most of the restaurants are near el centro, and are best explored on foot.
There are many places to have a relaxed breakfast, have a quick lunch after spending time on the beach, or go out for dinner and try many different types of food.
A lot of fresh seafood can be found in Sayulita, so you can enjoy dishes inspired by the Pacific.
Many small family-run restaurants and taco joints are also to be found all over.
There’s also a big cafe culture in Sayulita, so you can find a good place for breakfast or a break during the day.
Just leave some space in your itinerary for the spontaneous places you’ll come across on your walks through town.
8. Enjoy the Pacific Sunset
One of the most enjoyable activities in Sayulita is to watch the sun set over the Pacific.
As the day draws to a close, people start to gather on the beach in anticipation of the display of colors over the ocean.
You can watch the sunset from the main beach, especially if you are there already in the afternoon.
Many restaurants and rooftop terraces offer a great view of the sunset while you are enjoying a meal or a drink.
Another great spot to watch the sun set is Playa Carricitos. Although it’s a bit of a trek from town, the natural setting is worth the walk.
Be sure to return before it gets too dark though, as the walk back can be quite dark, and you may need a flashlight.
No matter where you choose to take in the sunset, whether on the beach or on a quiet corner of the shoreline, it is worth the time to take in at least one during your stay.
It is a lovely way to end a day in Sayulita.
When Is the Best Time to Visit Sayulita?
Sayulita is open for business year-round, but can feel like two different places during different times of the year.
As with the rest of the Riviera Nayarit, Sayulita experiences warm weather year-round with a dry season and a rainy season.
The best time of year to visit Sayulita is from November to April when the weather is warm and sunny with very little rain.
However, the summer months can be a great time to visit Sayulita too, as long as you don’t mind the occasional shower and you enjoy a more green and lush environment.
Understanding the Seasons
Dry Season (November to April)
Again, the best time to visit Sayulita is between mid November and April. During this time of year, you can usually count on plenty of sunshine, warm weather, and little to no rain.
“This is a great time of year to visit Sayulita and explore the town, enjoy the beaches, take day trips, and spend lots of time outside.”
December through March is also whale-watching season in Banderas Bay, making this an especially appealing time for nature lovers.
Humpback whales migrate to the region during these months, and boat tours operate from nearby coastal destinations.
This time of year is also very busy, especially around Christmas, New Year’s and Easter.
Please note: Accommodation prices will increase during this time and the town will be very full.
Rainy Season (June to October)
As you know, summer is characterized by warmer temperatures, high humidity, and the occurrence of afternoon/evening rains.
In addition, the surrounding hills are green and lush, while the beaches are usually less crowded than in the winter.
If you enjoy a more relaxed environment and aren’t bothered by the possibility of intermittent rainfall, it could be a great time for your vacation.
Rates for accommodations may also be cheaper at this time.
September and October are usually two of the wettest months of the year, with possible tropical storm activity impacting coastal areas.
Keep an eye on local forecasts if you plan on visiting during these times.
Shoulder Season (May and November)
You might find May and November to be a good combination of weather, cost, and crowd size.
In May, the weather is often very warm and mostly dry; however, humidity increases as the rainy season gets closer.
In November, it returns to being dryer, and the weather is more comfortable. Also, in November, the winter tourist season starts.
These two months can provide an enjoyable time without the crowds that typically come during the peak holiday season.
What About Surfing?
As I said earlier, Sayulita is a famous surfing destination with different ocean conditions throughout the year.
The main beach of Sayulita typically has smaller, consistent waves from November through April, making it a great place for beginners to take lessons and practice.
Between May and October, Sayulita receives southern and southwestern swells that can produce some of the largest waves of the year for more advanced surfers.
However, ocean conditions can change depending on the swell and weather. If surfing is your main reason for visiting Sayulita, then check out local surf reports before you plan your trip.
How to Get to Sayulita, Mexico
Sayulita is located approximately 40 km (25 miles) North of Puerto Vallarta International Airport.
For many travelers from outside Mexico, the easiest route to Sayulita is by air through Puerto Vallarta.
After arrival, there are multiple transportation choices available; such as, private transfer, taxis, Uber, car rentals, and local bus services.
Your best option will be based upon your budget, travel preferences and if you intend to visit other locations in the Riviera Nayarit while visiting Sayulita.
1. Flying into Puerto Vallarta International Airport
The closest major airport to Sayulita is Licenciado Gustavo Díaz Ordaz International Airport (PVR), which has domestic as well as international flights to various destinations.
The drive from the airport to Sayulita is about an hour depending on traffic and the road conditions.
You will take Highway 200 north through parts of the Riviera Nayarit, and then turn off to go to Sayulita.
Note that traffic can be very heavy during high season, especially over Christmas, New Year’s and Easter.
2. Taking a Private Transfer or Taxi
If you prefer the convenience of having someone pick you up from the airport and take you directly to your accommodation, then a private transfer to Sayulita is for you.
You can have a driver pick you up at the airport and bring you directly to your hotel or vacation rental, avoiding the hassle of using public transport with lots of luggage.
Private transfers are especially convenient for families, couples and for groups with several bags.
“You can book transfers in advance and some even offer round-trip transfers.”
Airport taxis are available, but can be more expensive than pre-arranged transfers. In any case, ALWAYS confirm the fare before you leave.
3. Taking the Public Bus
There is also a public bus that runs between the airport and Sayulita. This option can be used by budget travelers and is a good way to experience local transport.
From the Puerto Vallarta Airport arrivals area, walk over the pedestrian bridge that crosses Highway 200.
On the other side of Highway 200 look for a northbound bus operated by Compostela.
The bus is green and white with Sayulita written on the windshield. Be sure to confirm the destination with the driver before boarding.
Travel time by bus is usually around 1 to 1.5 hours depending on stops and traffic. This is a very economical option as compared to taxis or private transfers and costs can change from time to time.
Make sure you:
- Carry Mexican pesos in smaller bills.
- Travel light, as luggage space can be limited.
- Allow extra time, especially during busy periods.
- Check the return schedule if you’re planning to travel late in the evening.
This is a good option for solo travelers and backpackers but might not be the most comfortable option for people traveling with several large suitcases.
4. Renting a Car
Renting a car is a good option if you are planning to travel further around the Riviera Nayarit from Sayulita.
This allows you to explore the other destinations of the Riviera Nayarit at your own pace such as San Pancho, Bucerías, Punta de Mita, La Cruz de Huanacaxtle, etc.
There are many car rental agencies at the airport in Puerto Vallarta. Still, it is a good idea to compare prices to get the best deal.
Please note: The difficulty with car rental in Sayulita is finding a place to park.
The narrow streets of Sayulita can make finding a parking space in the town center difficult during peak season. It may be easier to find a parking lot and then walk around the town.
My Recommendation
If you are visiting Sayulita for the first time, I would suggest arranging a private transfer from the airport. Especially if you are arriving with heavy luggage or after a long flight.
If you are planning to visit other places in the Riviera Nayarit, then renting a car might be a better option for you.
For the budget conscious traveler, the public bus is also a viable option.
Where to Stay in Sayulita, Mexico
While Sayulita is a relatively small beach town, it offers a surprisingly diverse array of accommodations from boutique hotels to beach front properties, as well as charming guesthouses, vacation rentals and even private villas for any budget and travel style.
Where you stay can make a big difference to your experience in Sayulita.
Some places put you right in the middle of everything with restaurants, shops and the main beach only a short walk away.
Other places provide a quiet retreat with views of the ocean and lots of privacy.
Before you make your choice, let’s get to know the different parts of Sayulita.
1. Centro – Stay Close to Everything
Staying downtown is the best option if you wish to stay within walking distance of everything.
The heart of Sayulita, the main plaza is surrounded by restaurants, cafés, boutiques, surf shops, and a host of entertainment options in the evening.
The main beach is also within walking distance.
Accommodation options range from boutique hotels and guesthouses to apartments and vacation rentals.
The main advantage of staying in Centro is its convenience. You will not need to rent a car or golf cart to get around town, as most of the action is within walking distance of your accommodation.
Keep in mind that Centro can get loud during the high season, especially on the weekends. So, if you are a light sleeper, stay a few blocks away from the main plaza.
2. The North Side – A More Relaxed Atmosphere
The north side of the river from the centro of Sayulita, offers a peaceful and relaxing atmosphere while only minutes away from all the main attractions.
“This area is particularly good for families, couples and travelers looking for more space and privacy than Centro can provide.”
There are many boutique hotels, vacation homes, condominiums and properties with pools and tropical gardens in this area.
The northern end of the main beach in Sayulita is also easily accessible from the North Side and offers a nice alternative to the busier beach area in Centro.
It’s generally a little quieter than Centro but still within walking distance to restaurants, shops and nightlife.
3. The South Side – Ocean Views and Privacy
South of the town center there are many residential properties, some private villas and hotels with beautiful views of the Pacific Ocean.
This area is popular with couples and groups who are looking for more space and privacy as well as a more residential feel.
The properties near Playa de los Muertos, a small beach located to the south of the main beach in town, are also listed here.
Scenery: Some of the hillside properties offer views of the Sayulita Bay. This is particularly spectacular around sunset.
Please note that many of these properties are located on very hilly terrain, with some of the streets being very steep.
It is recommended to take a golf cart or taxi if you are staying further up the hills, especially if you plan to walk back to your accommodation after a night out.
4. The Outskirts – More Space and Better Value
For longer stays, or when on a budget, look for accommodations outside of the main tourist area.
Residential areas inland and around the perimeter of Sayulita have a number of vacation rentals, apartments, guesthouses, and other small accommodations that often offer better value than beachfront and center town locations.
This can also give you a taste of everyday life in Sayulita, away from the tourist hot spots.
The trade-off is the longer walk to town and the beach. Having a rental car or even a golf cart to get around town can be very helpful.
Tips for Choosing Where to Stay in Sayulita
Before booking your accommodation, here are a few things worth considering:
- Think about noise: Sayulita is a lively town, and some central accommodations can be noisy at night.
- Check the walking distance: A property described as being close to town might still involve a steep walk or an inconvenient route.
- Consider parking: If you’re renting a car, confirm whether your accommodation offers private parking.
- Book early during high season: Christmas, New Year’s, and Easter are particularly busy periods.
- Look beyond beachfront properties: Some of the most attractive accommodations are tucked into the hills or quieter residential areas.
Is Sayulita Safe?
Sayulita is considered a very welcoming place for travelers from all over the world.
There is a lot to do, great beach, friendly locals and a relaxed atmosphere. As in any other tourist place you should use your common sense and take some basic precautions.
For most people visiting Sayulita is a very simple matter. The town center is very small and everything, restaurants, shops, etc., are on the main streets.
The main areas of concern are the beach, theft of personal items and getting around after dark.
1. General Safety in Sayulita
Sayulita is an established tourist spot. Most folks spend their vacation exploring the town, lounging at the beaches, eating out at restaurants, and doing outdoor activities.
As in any busy vacation destination, there is the risk of petty theft, especially in crowded places and on the beach.
Keep your belongings close to you and do not show off expensive jewelry or electronics. Do not leave valuable items unattended while swimming.
Lock your accommodation up when you are out for a short walk.
For current safety information, please check the travel advisory for your country of residence before you travel.
2. Is It Safe to Swim at Sayulita’s Beaches?
The ocean conditions in Sayulita can be quite changeable throughout the year. This is particularly relevant as Sayulita is a surfing destination.
The main beach can have strong waves and currents, so if you are not an experienced swimmer you should stay in the designated swimming areas and maybe take a lesson from a local surf school.
A few things to remember:
- Pay attention to beach flags and local safety warnings.
- Avoid swimming when red or black flags are displayed.
- Never underestimate strong currents, even if the water looks calm.
- Avoid swimming alone or after consuming alcohol.
- Be particularly cautious after heavy rainfall, especially near the river mouth.
If you’re primarily interested in swimming, Playa de los Muertos is a smaller, more sheltered alternative south of the main beach.
However, conditions should always be checked before entering the water.
3. Walking Around Town at Night
The center of town is very busy with many restaurants and bars open late into the night; however, some residential streets on the hillside can be poorly lit.
To travel back to your accommodation outside of the town center, consider a taxi or golf cart.
Of course, keep an eye on your drinks and belongings as you would in any other place.
4. A Few Practical Safety Tips
Here are a few simple recommendations to make your stay more comfortable:
- Use purified drinking water: Avoid drinking tap water. Bottled or purified water is readily available throughout town.
- Protect yourself from the sun: Bring sunscreen, sunglasses, and a hat, particularly if you’re spending long hours at the beach.
- Watch your belongings: Don’t leave phones, wallets, or bags unattended on the beach.
- Use reputable transportation: Agree on taxi fares before starting your journey.
- Be careful on hiking paths: Some beach access trails are uneven, steep, and poorly lit. Explore them during daylight.
- Have travel insurance: Make sure your policy covers the activities you plan to enjoy, including surfing or other water sports.
For emergencies in Mexico, the general number is 911.
Final Thoughts: Is Sayulita Worth Visiting?
Sayulita, a coastal town in the Mexican state of Nayarit, is a diverse destination offering surf culture, beaches, colorful streets and an easy going vibe.
With some of the best beaches on the Riviera Nayarit, great food, unique accommodations and tons of activities to experience in the surrounding area, you can easily find plenty of things to do in Sayulita beyond the main beach and downtown area.
While Sayulita is becoming more popular every year, it is still a wonderful place to experience the coastal lifestyle of Riviera Nayarit.
If you’re traveling to Puerto Vallarta, or other destinations along the Pacific Coast of Mexico, you should consider including Sayulita in your travels.
There are many other wonderful coastal towns nearby that are worth a visit too.
Just go slow, explore and see where the road takes you. That is the best way to experience Mexico.
